2025.05.09 Daily Update: Everyone uses the same internet package, why should I be able to outperform my peers?

When everyone uses the same package network for their platform, it means that products, pages, games, payments... are inherently indistinguishable. It looks like everyone is on the same starting line, but in reality, "no one is qualified to dominate others through their products."

Firstly, products are static, but tools are dynamic. There are three key tools in the package network that must be utilized effectively.

1. Promotional Activity System

The package network generally covers all common types of activities, but organizing an activity is not just about creating a graphic. It needs to be designed around specific goals and combined with anti-arbitrage mechanisms. Participation thresholds and wagering multiples need to be carefully considered to quickly gather data and optimize timely.

Typically, activities are the most direct way to display platform differentiation within the same package network system. Economic common sense tells us that lowering prices can stimulate demand, but the extent of the price reduction must be kept within a reasonable range to ensure the platform does not incur losses.

2. Agency System

Many platforms focus exclusively on the agency model, maximizing the use of the package network system to generate significant revenue.

Currently, the package network supports various agency structures, such as single-level agents, multi-level agents, etc. You can use this tool to create differentiation, for example, if you have a unique method of agent training, or a unique approach and understanding in the design of a multi-tier distribution structure.

3. Data Analysis Tool

Data analysis is the fundamental support for operations; without data, it's like groping in the dark.

The data indicators provided by the package network backend are sufficient to cover the main stages of the user lifecycle (registration, first charge, re-charge, dormancy, revival, death). Based on this data, you can build a complete lifecycle operational path, identify problems timely, and make adjustments. In my view, data is the most decisive role within the company, bar none.

Secondly, products are static, but operations are dynamic.

When managing the user lifecycle, operational efficiency and the degree of refinement are two key indicators.

Continuously optimizing operational methods with data support enhances overall efficiency and achieves efficient recharge conversion; the degree of refinement determines whether you can break down user behavior to the smallest granularity, which in turn further enhances operational efficiency and ultimately forms a positive feedback loop.

Thirdly, products are static, but service is dynamic.

Imagine if every shop on a commercial street was selling fried chicken, with the same decor and the same products, and price wars were not an option, why could you stand out? The answer can only be service.

This is also true in the gambling industry. Good service means treating customers as people, not as cold numbers. Try every means to obtain users' instant communication methods—treat high-value users like lovers, low-value users like family, and non-paying users like friends.

Deep care makes users subjectively feel good about the platform, thus overlooking odds, prices, activities, and other elements that should be compared.

"Thinking, Fast and Slow" mentions that many of our decisions are not driven by rationality but by System 1. Your service, if sincere and warm enough, can break through rational defenses.

In the package network system, everyone starts from the same point. The core of competitive differentiation is not in the features, but in whether you can use this template to run with your own unique characteristics.

Winning against peers is not about the system, but about you.