Octoplay continues its expansion in North America, launching Jackpot Blitz in Ontario in collaboration with BetMGM, following the strategy of continental growth after obtaining a temporary license in Michigan.
This strategic launch, relying on the growing cooperation momentum with BetMGM, marks an important milestone in Octoplay's North American expansion, introducing a customized progressive jackpot solution built in partnership with BetMGM. The decision to expand cooperation with BetMGM highlights the solid relationship between the two companies and lays a strong foundation for Octoplay's continued growth in North America.
The launch in Ontario is based on Octoplay's rapid market entry in recent months, including a network of 50 operators with Microgame in Italy, leading operator Niké in Slovakia, and the state-owned Svenska Spel Sport & Casino in Sweden. Octoplay holds valid licenses in the UK, Sweden, Malta, Greece, Romania, Slovakia, Italy, and Belgium, and continues to accelerate its expansion in European and North American markets.
Since its launch, Jackpot Blitz has seen a high player selection rate of 88%. This excellent performance, coupled with BetMGM's large player base, lays a solid foundation for Octoplay's growth in North America, with plans to launch the game in Michigan and other US states by 2025.
Carl Ejlertsson, CEO of Octoplay, stated: "Launching Jackpot Blitz in Ontario with BetMGM has accelerated our North American expansion plans. Our close cooperation with BetMGM allows us to bring this innovative product to their players in Ontario. With our good track record of cooperation with top gambling operators like BetMGM, we have the ideal conditions to drive significant growth in regulated North American markets together."
Oliver Bartlett, Vice President of Gaming Product & Content at BetMGM, said: "Ontario is an important iGaming market for BetMGM, and the addition of Jackpot Blitz further enriches our extensive game portfolio. Octoplay is part of our strategy to partner with top-tier partners to bring the best content to players."
Octoplay is preparing to launch services in Michigan in 2025, with further plans to expand into other US states. This cooperation with BetMGM represents another milestone in the company's accelerated development. This partnership will further enhance Octoplay's momentum for rapid development in North America.
