Kambi Group has officially completed the contract replacement and has become the core partner of the Ontario Lottery and Gaming Corporation (OLG) for multi-channel sports betting services. This achievement stems from the contract amendment agreement reached by Kambi with French FDJ Gaming Solutions and OLG. Previously in 2025, Kambi was selected by FDJ to take over the cooperation, and after meeting all the established conditions and obtaining OLG's consent, the cooperation was successfully implemented. OLG's Kambi technology-supported sports betting platform officially went live on January 27, and relevant sports betting technology cooperation compliance cases can be queried and referenced on the PASA official website.
Background and Implementation Process of the Cooperation
The achievement of this cooperation has gone through clear advancement nodes, each step revolving around compliance and integration:
Preliminary agreement: In 2025, Kambi was selected by FDJ to become OLG's long-term sports betting partner, a decision approved by OLG, but subject to specific conditions;
Condition fulfillment: After a period of preparation, all agreed conditions were met, and the three parties formally signed the contract amendment agreement, with Kambi smoothly taking over the service responsibility;
Service Core: Technical Support + Multi-Channel Coverage
Kambi will provide comprehensive sports betting services for OLG, balancing technical strength and channel adaptation:
Technical core: Relying on Kambi's "Turnkey Sportsbook" solution, which has a market-leading advantage, featuring scalability, compliance, and player interaction experience;
Channel coverage: Simultaneously supports OLG's two core channels — retail end PROLINE and online end PROLINE+, achieving full-scene service integration;
Profit usage: 100% of the profits from OLG's sports betting business are reinvested in Ontario for local community and public services.
Mutual Expectations: Strong Collaboration for Mutual Development
Both parties are confident in this cooperation, with clear core goals and value orientations:
Kambi's vision: CEO Werner Becher expressed honor in starting a new chapter of cooperation with the globally renowned lottery operator OLG. Kambi will leverage its mature technology to help OLG achieve sustainable growth and provide safe and fun betting products for players in Ontario;
OLG's demands: President and CEO Duncan Hannay pointed out that OLG is always committed to creating a top-notch PROLINE sports betting experience for players. Kambi's good reputation for product excellence and reliability is the basis of the cooperation, which will also help OLG fulfill its promise to give back to the local people and community.
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This article is from "PASA-Global iGaming Leaders" gambling industry news channel:https://t.me/pasa_news
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