Michigan's compliant online gambling market has seen its best performance since its launch in 2025, with the continuous growth of online casinos and the robust performance of online sports betting being the core driving forces. According to data from the Michigan Gaming Control Board, the total annual revenue of commercial and tribal operators reached $3.8 billion, a year-on-year increase of 29.5%, and the adjusted revenue (excluding promotional expenses) soared by 39.5% to $3.3 billion. The total annual betting amount reached $5.4 billion, steadily improving revenue efficiency, and relevant US online gambling industry compliance operation cases can be referenced on the PASA official website.
Annual Core Data: Online Casinos as the Main Growth Drivers
In 2025, the Michigan online gambling market showed a pattern of "online casinos leading, sports betting growing steadily":
Revenue structure: Online casinos (iGaming) contributed $3.1 billion in revenue, online sports betting revenue was $671.3 million;
Adjusted revenue: Online casinos reached $2.9 billion, online sports betting was $435.9 million, with sports betting adjusted revenue doubling year-on-year;
Market efficiency: The statewide annual gambling hold rate (total revenue / betting amount) was 12.4%, with an adjusted hold rate of 8.05%, reflecting optimized operational efficiency.
December Performance: Monthly Revenue Hits New High, Online Casinos Break Records Again
December 2025 became a highlight of the year, with multiple data reaching monthly peaks, highlighting the strong momentum of online casinos:
Total revenue: Online casinos and sports betting combined reached $399.8 million, up 19.1% month-on-month from November, and more than 50% higher than December 2024;
Detailed data: Online casino revenue was $315.8 million, breaking the record of $278.5 million in October; online sports betting revenue was $84 million, slightly lower than $87.3 million in November, but still at a high level for the year;
Tax contributions: In December, operators paid $66.3 million in taxes to the state government, with online casinos contributing $62.1 million and online sports betting contributing $4.2 million.
Market Landscape: Intense Competition Among Top Operators, Clear Tiering
In 2025, the competition in Michigan's online gambling market was intense, with top players holding a solid advantage and emerging brands steadily rising:
Online Casino Sector
Top tier: FanDuel and MotorCity jointly led, with total revenue of $817.1 million and adjusted revenue of $768.1 million; BetMGM followed closely with total revenue of $782.5 million and adjusted revenue of $735.5 million;
Second tier: DraftKings Casino firmly in third place, Fanatics Casino continued to grow with expansion plans, gradually increasing its market share.
Online Sports Betting Sector
Champions: FanDuel and MotorCity topped with $292.3 million in revenue and $1.96 billion in betting amount;
Runner-up camp: DraftKings and the Bay Mills Indian Community ranked second with $183 million in revenue and $1.57 billion in betting amount.
Tax Contributions and Future Outlook
The explosive growth of the online gambling market has brought substantial fiscal returns to the state of Michigan, with clear growth momentum for the future:
Annual taxes: In 2025, operators cumulatively paid $624.6 million in taxes to the state government, with online casinos contributing $597.5 million and online sports betting contributing $27.1 million; tribal operators paid $71.9 million to the regulatory authority, and Detroit's three commercial casinos paid $161.4 million in wagering taxes and municipal service fees;
Offline performance: Detroit's physical casinos had an annual revenue of $1.3 billion, slightly lower than the previous year, with MGM Grand Detroit leading with a 48% market share;
Market size: As of December, Michigan had authorized 15 commercial and tribal operators to provide online casino services, with 12 also operating online sports betting, and a clear expansion trend in the digital gambling sector for 2026.
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This article is from "PASA-Global iGaming Leaders" gambling industry news channel:https://t.me/pasa_news
Original in-depth gambling channel:https://t.me/gamblingdeep
Free data reports: @pasa_research
PASA Matrix: @pasa002_bot
PASA official website: https://www.pasa.news
