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São Paulo Metro prevents bets in the sale of station naming rights

São Paulo Metro prevents bets in the sale of station naming rights

The São Paulo Metro will receive proposals in September to grant the naming rights of the Vergueiro station on the 1-Blue line. This concession allows a brand to be associated with the name of each one, as already occurs at stops like Carrão-Assaí Atacadista, thus raising funds for maintenance. Howe

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KTO embraces Minas Gerais culture and assumes naming rights of the Central Market of Belo Horizonte

KTO embraces Minas Gerais culture and assumes naming rights of the Central Market of Belo Horizonte

There's a sure bet at the Central Market of Belo Horizonte! Celebrating 95 years of history next Saturday (7), the heritage of the people from Minas Gerais now includes sponsorship from KTO, which takes on the naming rights of the space, the first of its kind in the country. The Central Market of Be

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Betano launches campaign to reinforce that it holds the naming rights of the Brasileirão

Betano launches campaign to reinforce that it holds the naming rights of the Brasileirão

Betano, one of the largest sports betting houses operating in Brazil, has just launched an advertising campaign to reinforce that it holds the naming rights to the Brazilian Football Championship. The entertaining films will be broadcast on open and closed TV and also digitally. The new scenes take

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