The digital casino market in Latin America is rapidly expanding, driven by the adoption of advanced technologies and the growing demand for more accessible and personalized gaming experiences. In this competitive environment, retaining players is critical, and one of the most effective strategies to
This strategic agreement underscores Altenar’s commitment to continuously improving its offering and delivering innovative, player-centric solutions that have a significant impact on sports betting operators. Prominent sportsbook and iGaming software provider, Altenar has integrated Optimove’s Digit
Esports betting solutions provider DATA.BET made significant strides in 2024, advancing its position as a key player in the segment. The company introduced key innovations during the period, enhancing user engagement and creating more interactive betting experiences.In addition to product advanceme
Harel Falk, VP Sales & Business Development at Solitics, says that marketers are often the last to receive development resources, but this prevents them from being able to deploy the personalised communications required to acquire and retain players at scale.Marketers reading this will be all to
He says the site wants to bring the essence of the Nordics into the casino experience. In this sense, he highlights the fairness and integrity of the platform, as well as their creative promotions and loyalty programs. By Damian Martinez, journalist at G&M News. Can you start by telling us about
A newly released second iteration of Golden Matrix Group’s (GMGI) AI-powered casino game recommender “specifically targets” the igaming industry, the company has said. Developed by GMGI subsidiary Meridianbet, the tool seeks to enhance personalisation and tracking capabilities to improve user enga
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