iGX: iGaming Customer Experience Summit 2026
Event Introduction
iGX iGaming Customer Experience Summit 2026 is scheduled to be held from June 17 to 18 in London, UK.
Event content
At the iGX summit, you will have a unique opportunity to publicly benchmark your strategies and capabilities alongside leading iGaming operators to achieve positive player acquisition and retention.
Learn from and connect with chief marketing officers and marketing leaders from top iGaming operators who will openly share practical insights on the following aspects:
• Unlocking the path to multi-channel success: Explore strategies for collecting player data to tailor cross-channel marketing campaigns that attract and retain your gamers.
• Controlling the cost of traffic acquisition: Strategically allocate marketing budgets in a market constantly releasing new games to maximize return on investment.
• Enhancing user segmentation with AI and machine learning: Deploy artificial intelligence and machine learning technologies to reveal player insights and deliver personalized marketing campaigns at scale.
• Cracking the code of player retention: Embed a central data platform to track player journeys, identify experience gaps, and enhance player retention rates.
• Innovating responsible gambling practices: Use digital strategies based on player behavior insights to protect players and provide a safer gaming experience.
