International betting operator 1xBet hosted a themed party during the Lisbon SBC Summit. The event took place at La Distillerie distillery, offering a platform for interaction and experience through unique design and interactive sessions.
Event Background and Venue Design
As part of the SBC Summit, this event aimed to provide networking opportunities for iGaming industry professionals and brand partners. The venue was designed in a surrealistic studio environment, featuring distinctive sculptures, visual installations, and interactive spaces, inspired by the style of artists. Participants collected cards by completing various tasks, eventually gaining access to the main event area.
Special Guests and On-site Interaction
Soccer player Claude Makélélé was a special guest at the event, interacting with attendees. Simon Westbury, a strategic advisor for 1xBet, also attended the event, communicating with industry professionals.
Performance Segments and Atmosphere
The event featured musical performances, with bands playing several classic tracks. The performance segments provided a relaxed atmosphere, facilitating interaction among participants.
Partner Program Introduction
During the event, 1xBet introduced its flagship affiliate program, 1xPartners. The program is currently operational in over 150 countries worldwide, with more than 500,000 partners. It offers various supports to partners, including commission schemes, dedicated manager services, and multiple payment methods.
Significance of the Event and Industry Networking
This event provided a platform for industry professionals to network, offering attendees the opportunity to communicate with company executives and share experiences. The event was held during the SBC Summit, providing additional networking opportunities for participants.
