Esports betting solution provider Oddin.gg recently announced that it has obtained a Maryland sports betting supplier license, marking the company's seventh regulatory license in North America. Previously, Oddin.gg had expanded into Arizona, New Jersey, Colorado, West Virginia, Ohio, and Ontario, Canada. Simply put, this B2B supplier is rapidly expanding its territory at a "stamp collecting" pace. Maryland's total sports betting handle is expected to exceed $6.6 billion by 2025, with a record high of $720 million in November alone, coupled with the local college esports ecosystem, making it a natural testing ground for esports betting. Want to keep up with the latest global esports betting regulatory updates? PASA's official website continuously tracks industry access and market data.
First, Maryland: The seventh piece of the puzzle, a strategic move on the East Coast
The approval of the Maryland license allows Oddin.gg to enter one of the most competitive and fastest-growing sports betting markets on the US East Coast. The state's performance in 2025 is promising:
Total annual handle: Over $6.6 billion
November monthly record: Handle of $720 million, revenue of $95.4 million
Additionally, the University of Maryland's "Terps Esports" program has joined the Big Esports Conference (BEC), competing with 17 other colleges nationwide, creating a natural user base for esports betting.
Second, the rise of esports betting: North America contributes 40% of global revenue
Data supports Oddin.gg's expansion logic:
Player penetration rate: Approximately 23% of US sports bettors have ventured into esports betting
Market position: Esports is one of the fastest-growing categories in betting
Global share: By 2024, North America will account for over 40% of global esports betting revenue
Oddin.gg co-founder Marek Suchar stated that Maryland's strong sports betting performance and growing esports community provide an ideal environment for operators, and the company will continue to support partners in capturing the esports dividend.
Third, the North American strategy of the B2B supplier
With the Maryland license in place, Oddin.gg has established a network covering seven key markets in North America. As an esports-focused B2B solutions provider, its core strengths include:
Compliance first: Deeply rooted in regulatory approval, clearing entry barriers for operators
Product specialization: Providing customized esports betting data and transaction systems
Ecosystem synergy: Integrating college esports and professional leagues to create betting scenarios
As esports betting moves from "niche" to "mainstream," the number of licenses is both a proof of compliance capability and a leading indicator of market penetration.
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This article is from "PASA-Global iGaming Leaders," a gambling industry news channel: https://t.me/pasa_news
Original in-depth gambling channel: https://t.me/gamblingdeep
Free data reports: @pasa_research
PASA Matrix: @pasa002_bot
PASA official website: https://www.pasa.news
