The Belgian Gaming Commission has introduced strict regulations on sports sponsorship, subjecting related entities to more stringent oversight.

The Belgian Gaming Commission (GC) has announced significant new restrictions on sports sponsorships, which will take effect from January 1, 2025.The regulation aims to create a more protective environment for players by implementing comprehensive guidelines for brands related to sports games.Accord

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The Belgian Gaming Commission has introduced strict regulations on sports sponsorship, subjecting related entities to more stringent oversight.

Betano secures the naming rights for the Portuguese Super Cup, further consolidating its sports sponsorship territory.

Betsson Group signs a three-year jersey sponsorship deal, becoming the main partner of Club Brugge.

Eurojackpot teams up with FC Twente to sign a five-year official partnership agreement.

Brazil's SPA reinstates licenses for five gaming companies, sparking industry controversy over regulatory fairness.

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With Betano's departure, H2Bet takes over as the main sponsor of Atlético-MG for R$ 60 million per year.

Sportsbet becomes the main jersey sponsor for the independent team in 2025, with a one-year contract.

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The Belgian Gaming Commission has introduced strict regulations on sports sponsorship, subjecting related entities to more stringent oversight.